#PSEWEB

2020 Sessions

2018 Sessions

Emily Lowther

UX for Higher-Ed: Web Renewal with a User-Focused Approach

Laurier has leveraged a user-focused approach in its ongoing web renewal project. In this presentation, we will walk through our research strategy and methods, showcase some of our findings, and discuss how we translated this...

Accessibility, UX

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2015 Sessions

Molly Morris

A student is a student: breaking down communication silos

York University’s Division of Students is embarking on a new content-sharing model for communicating with students, harnessing the momentum of student engagement as students move from prospective to new to continuing studen...

Content, Engagement, Recruitment, Stories, Student Affairs, User-Generated Content, UX

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Chris Woods, Joyce Chan

Web-based, touch screen interfaces – a homegrown perspective

A presentation on the current use of touch screens at the University of Ontario Institute of Technology (UOIT). This will include descriptions of past, current and future plans for our information kiosks, digital alumni and d...

Alumni, Engagement, Innovation, Mobile, Recruitment, Redesign, Strategy, Technology, UX

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Denis Boudreau

Inclusive UX: We are all disabled, or soon might be.

By design, the Web was meant as a universal platform where everyone could easily access information. But ask anyone who has a disability impacting how they use computers and you will soon discover that for many, navigating th...

Accessibility, Design, Redesign, Technology, Usability, UX

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Stephanie Lummis

Keeping People in the User Experience

Think how much planning goes into creating a great user experience (UX) before launching a new web asset. It starts shiny and new and it makes your audiences happy. But how do you keep them that way? 6 months after launch is ...

Engagement, Monitoring, Testing, UX

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Philippe Taza

Student Recruitment for the Mobile Generation

Your school’s prospective students live in a mobile connected world. They’re using mobile to research schools, connect to admissions staff and in a growing number of cases, apply to your institution....

Accessibility, Admissions, Analytics, Content, Design, Mobile, SEO, Social Media, Technology, Trends, Usability, UX, Web

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Jude Doble, Kirsty Budd

This doesn’t suck! UWaterloo students excited about their new portal

Has your institution perfected student communications? ... Neither have we, but we think we have a game changer....

Email, Governance, Innovation, Intranet, Redesign, Strategy, Student Affairs, Technology, Usability, User-Generated Content, UX, Web

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Adrian Liem

UBC.ca – A Shift in Paradigm

In 2014, the University of British Columbia released a new version of its top-level website, UBC.ca. The change marked the beginning of a fundamental shift in paradigm in how UBC approaches its main web channel, moving from a...

Brand Identity, Campaign, CMS, Collaboration, Content, Design, Process, Redesign, Stories, Testing, Tools, User-Generated Content, UX, Web, WordPress

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JP Rains

User Journey Mapping in HigherEd

Rooted in creating a user-centric product (website, mobile app, social media channels), the concept of User Journey Mapping can be a cornerstone for projects in higher education....

Analytics, Frameworks, Listening, Monitoring, Strategy, Testing, Usability, UX

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Brian Hawkins

Why a beautiful campus but a digital wasteland?

Every college has access to shovels, soil, seeds, trimmers, yet why are some campuses places of beauty for education while others are not? It's not the tools, it is an expression of values, leadership, and discipline that ena...

Brand Identity, CMS, Design, Frameworks, Redesign, Strategy, UX, Web

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2014 Sessions

Stephanie Lummis

Creating a Great Mobile User Experience

Smartphone and tablet use has outpaced desktop, especially among prospective students. Learn how you can create successful user experiences that bridge the channel gap as people jump from device to device, or from email, ads ...

Design, Email, Innovation, Mobile, Recruitment, Responsive, Technology, Usability, UX, Web, Writing

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