Post-secondary websites have evolved a lot over the past decade. Search results pages have hardly changed. We're long overdue to envision better ways to help users find what they're looking for, faster and with fewer frustrat...
Think how much planning goes into creating a great user experience (UX) before launching a new web asset. It starts shiny and new and it makes your audiences happy. But how do you keep them that way? 6 months after launch is ...
In 2014, the University of British Columbia released a new version of its top-level website, UBC.ca. The change marked the beginning of a fundamental shift in paradigm in how UBC approaches its main web channel, moving from a...
Rooted in creating a user-centric product (website, mobile app, social media channels), the concept of User Journey Mapping can be a cornerstone for projects in higher education....
Let’s be honest — User Experience (UX) has become this year’s new black. What is it? How do I get it? Is UX the same thing as UI? How do I know if I have it? Can I really do it on a shoestring budget?...
Higher education websites are inherently complex; they serve multiple audiences with a variety of needs. By nature, they become hard to navigate and difficult for users to accomplish tasks....