#PSEWEB

2015 Sessions

Tom Cochrane

How to be famous: Recruitment through live internet broadcast

We've all been there -- sitting through yet another unengaging and boring webinar. The presenters slides seem somewhat interesting but they've got that same monotonous drawl as the presenter from the last webinar you sat in o...

Admissions, Conversion, Engagement, Recruitment, Strategy, Technology, Webinars

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Melissa Cheater

One Tool to Rule Them All: Sprout Social at #WesternU

49 social media accounts, six faculties, eleven departments, three campuses with one social media tool and one training program....

Admissions, Analytics, Collaboration, Governance, Monitoring, Process, Social Media, Strategy, Student Affairs, Tools, Training

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Philippe Taza

Student Recruitment for the Mobile Generation

Your school’s prospective students live in a mobile connected world. They’re using mobile to research schools, connect to admissions staff and in a growing number of cases, apply to your institution....

Accessibility, Admissions, Analytics, Content, Design, Mobile, SEO, Social Media, Technology, Trends, Usability, UX, Web

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2014 Sessions

Kareem Rahaman, Samantha Read

Measuring In-Person Recruitment Effectiveness with Social Media

Our Undergraduate Admissions and Recruitment department, like all institutions, has multiple interaction points with students before they make the all-important choice of where to attend school in September....

Admissions, Analytics, Hashtags, Recruitment, Sentiment, Social Media

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