Posts Category: Blog

How to improve your website in-between redesigns

Written by Hannah Fuchigami Senior Marketing Specialist, Funnelback With the average school waiting five years between redesigns, there’s much to be done in the meantime. (Five years is appallingly long, in most cases, given that the website is your top marketing tool – but that’s a blog for a... More

How to audit your institution’s voice on social media

Written by Lee-Anne Akister Social Media Advisor/System Analyst Olds College Does your role include managing your institution’s social media presence? Are you trying to determine which accounts across your campus fit within your institution’s brand identity and policies? And which accounts might... More

‘Zooming’ in on armchair recruitment with webinars

Written by Kelli Wheatley Virtual Recruitment Officer, Ryerson University Most folks in the #PSEWEB community are familiar with the tried-and-true methods of reaching students online: emails, Facebook, Instagram, Twitter, Snapchat, YouTube, and maybe WeChat (RIP Vine). My team, however, is also fully... More

Behind-the-scenes look and preview of #PSEWEB 2019

We’re less than two weeks away from the 9th #PSEWEB conference! We’re excited to welcome a great mix of new and familiar voices this July. Looking for a preview of our July 8-9 conference? Interested in the behind-the-scenes work of running a conference? To get those answers, the #PSEWEB blog team had a... More

How to Look After Your Mental Health as a Creative

Written by Harper Reid, Writer  Managed to make a professional pursuit out of your passion? Massive props: you’re one of the select few humans who get to do what they love for a living. But plying your trade as a creative isn’t all sunshine and roses. Factors like financial precarity and the pressure of... More

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