#PSEWEB

2015 Sessions

Denis Boudreau

Inclusive UX: We are all disabled, or soon might be.

By design, the Web was meant as a universal platform where everyone could easily access information. But ask anyone who has a disability impacting how they use computers and you will soon discover that for many, navigating th...

Accessibility, Design, Redesign, Technology, Usability, UX

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Philippe Taza

Student Recruitment for the Mobile Generation

Your school’s prospective students live in a mobile connected world. They’re using mobile to research schools, connect to admissions staff and in a growing number of cases, apply to your institution....

Accessibility, Admissions, Analytics, Content, Design, Mobile, SEO, Social Media, Technology, Trends, Usability, UX, Web

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Adrian Liem

UBC.ca – A Shift in Paradigm

In 2014, the University of British Columbia released a new version of its top-level website, UBC.ca. The change marked the beginning of a fundamental shift in paradigm in how UBC approaches its main web channel, moving from a...

Brand Identity, Campaign, CMS, Collaboration, Content, Design, Process, Redesign, Stories, Testing, Tools, User-Generated Content, UX, Web, WordPress

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Brian Hawkins

Why a beautiful campus but a digital wasteland?

Every college has access to shovels, soil, seeds, trimmers, yet why are some campuses places of beauty for education while others are not? It's not the tools, it is an expression of values, leadership, and discipline that ena...

Brand Identity, CMS, Design, Frameworks, Redesign, Strategy, UX, Web

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2014 Sessions

Robin Smail

Are UXperienced?

Let’s be honest — User Experience (UX) has become this year’s new black. What is it? How do I get it? Is UX the same thing as UI? How do I know if I have it? Can I really do it on a shoestring budget?...

Design, IA, Testing, Usability, Web

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Stephanie Lummis

Creating a Great Mobile User Experience

Smartphone and tablet use has outpaced desktop, especially among prospective students. Learn how you can create successful user experiences that bridge the channel gap as people jump from device to device, or from email, ads ...

Design, Email, Innovation, Mobile, Recruitment, Responsive, Technology, Usability, UX, Web, Writing

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Andy Smith

Data Driven Design: How Website Usability Testing Can Impact Your Design Decisions

Higher education websites are inherently complex; they serve multiple audiences with a variety of needs. By nature, they become hard to navigate and difficult for users to accomplish tasks....

Analytics, Design, IA, Strategy, Testing, Usability, Web

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Mathew Hoy

Redesigning the Redesign

The instant your fancy new website goes online is the instant you notice all the things that are wrong with it. Resenting the political aspects of the site, disliking the size of a font, how those two - little - things don’...

Design, Politics, Process, Redesign, Strategy, Web

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