8:00 am – 9:00 am

Breakfast and Registration

9:00 am – 9:15 am

Opening Remarks

In-Person

9:15 am – 10:30 am

Keynote Talk

Dr. Jody Carrington

10:30 am – 10:50 am

Break

10:50 am – 11:45 am

How students’ engagement online can manifest on campus

Nathalie Roche

10:50 am – 11:45 am

Bridging Voices: Creating Powerful Internal Comms through Collaboration

Charlotte Miller, Hollie Pocsai

10:50 am – 11:45 am

Revamp or Redesign: Navigating the Crossroads of Website Evolution

Suzanne Dergacheva, John Cloys

11:45 am – 1:30 pm

Lunch and Campus Tour

1:30 pm – 2:25 pm

Uncovering the Undergraduate Student Journey from Awareness to Enrolment

Lauren Veenhoven

1:30 pm – 2:25 pm

Recruitment marketing: What receiving a year’s worth of emails from across the country taught me

Nicole Crozier

1:30 pm – 2:25 pm

How to reduce your university’s digital carbon footprint

Simon Fairbanks

2:35 pm – 3:30 pm

Finding connection in the stories we tell: a group poetry exercise

Dorothy Eggenberger

2:35 pm – 3:30 pm

Crisis Communications – My best laid plans

Sarah Wells

2:35 pm – 3:30 pm

20,000 Voices: Research Insights that Every Marketer Needs

Graham Donald

3:30 pm – 4:30 pm

Sponsors Hour & Dessert Reception

4:30 pm – 5:30 pm

Not for Interns Anymore, Social Media is a Senior Level Position

Jenny Li Fowler

5:30 pm – 7:30 pm

Social Event

8:00 am – 9:00 am

#pancaketweetup

9:00 am – 10:15 am

Keynote Talk

Josef Azam

10:25 am – 11:20 am

The Empathetic Educator: Transforming International Student Engagement through Emotional Intelligence

Basim Salim

10:25 am – 11:20 am

Do you actually need a website? Getting your digital property to live up to your brand.

Adrienne Smith, Nathalie Roche

11:20 am – 11:40 am

Break

11:40 am – 12:35 pm

How I learned to stop worrying and love the algorithmic revolution

Simon Labonne

11:40 am – 12:35 pm

Sponsor Session

12:35 pm – 1:35 pm

Lunch

1:35 pm – 2:30 pm

Follow that map…to a better way of working!

Joyce Peralta

1:35 pm – 2:30 pm

The Future of the Viewbook

Nathan Monk

2:40 pm – 3:35 pm

Site Speed is Not Just for Devs

Joel Goodman

2:40 pm – 3:35 pm

Let’s make digital smarter, safer and more sustainable

Janus Boye

3:35 pm – 3:55 pm

Break

3:55 pm – 4:50 pm

Authentic Answers: Laurier’s Approach to Addressing Future Student Questions

Madelin Thompson

3:55 pm – 4:50 pm

Website Development for an International, Heterogeneous Audience

Negin Neghabat-Wolthoff

4:50 pm – 5:00 pm

Closing Remarks

In-Person