There’s no doubt: website accessibility is critically important. And, the struggle to consistently meet accessibility standards is real. This is especially true within a distributed publishing model, as is common in post-secondary institutions. Regardless of how much work and attention you pay to designing your site to be potentially accessible on the technical side of the equation, meeting basic standards for accessibility within site content is not actually that difficult to achieve for content contributors. By following a few basic principles, almost any content contributor is technically capable of doing their part to make your site accessible… if they know that they should. If they have been persuaded to consider it along the way. If they’re not too intimidated to try.