Personalization is the next tactic in your marketing toolkit, giving you the keys to make one-to-one marketing a reality for higher education. Many marketers are intrigued by the possibility of personalization, but wary of th...
From December 2-4, the University of Guelph held 'The U of G 50 Challenge', where the goal was to raise $50, 000 in 50 hours, from 1964 donors. Our community came together to raise over $197,000 in 50 hours!...