Twitter Sessions

“Why Are Students Leaving Facebook?!” – The Future Of Digital Community In PSE

Tuesday, July 29, 2014 at 10:20 AM

Blame it on intrusive advertising, increasingly convoluted user experiences and your grandmother: 11 millions teens have left Facebook... More

How To Utilize Social Media for an Institutional Giving Day

Monday, July 27, 2015 at 4:15 PM

From December 2-4, the University of Guelph held ‘The U of G 50 Challenge’, where the goal was to raise $50, 000 in 50 hours, from 1964 donors. Our community came together to raise over $197,000 in 50 hours! This... More

Paying your way to the top – Advertising on Facebook + Twitter

Monday, July 28, 2014 at 10:20 AM

You should think that you can get to the top of the social networks organically. This should be the “right” way to get ahead. Well, it isn’t exclusively the way... More

Social Media – Feeding the Beasts

Monday, July 28, 2014 at 10:20 AM

For the past decade, social media has become ubiquitous in marketing conversations in all industries. And the educational space is not exempt from these conversations. Canada’s universities and schools are using social... More

Twitter: Tweets that engage, not “promote” the email you received from department X

Monday, July 28, 2014 at 2:55 PM

We all get those emails asking us to “promote, raise awareness or advertise” the most recent thing students won’t care about on... More

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