I am a young Higher Education and Marketing Professional with significant experience in multicultural / international project management and academic research.
I am particularly interested by customer relationship management, especially how organizations can build communal relationships with consumers via new communication technologies such as social media.
I am currently working at the University of Ottawa for the Telfer School of Management.
![Photo of Patrick Arsenault](https://b2273521.smushcdn.com/2273521/wp-content/uploads/MBA_MP03384-280x350.jpg?lossy=0&strip=1&webp=1)