Madelin Thompson is a Communications Coordinator for Wilfrid Laurier University’s Recruitment & Admissions Team, with over 5 years of experience specializing in email marketing.

During her two years as a Communications Coordinator at Laurier, Madelin has developed and overseen a comprehensive content calendar, launched multiple highly targeted email marketing campaigns, and contributed to notable increases in enrolment numbers for programs of focus at Laurier. Madelin’s favourite aspect of her job lies in analyzing campaigns and crafting compelling messaging that resonates with target audiences, merging creativity with data-driven insights.

Madelin is a proud Laurier grad from the Bachelor of Business Administration program and is currently pursuing her Master of Business Administration. Her passion for inspiring lives at Laurier and desire for lifelong learning has led to her early career success. In her free time, Madelin expresses her creativity through tap dancing and nail art.