Globally, post-secondary school websites suffer from slow loading speeds. Slow websites tank conversion rates, negatively affect search result rankings, hurt brand perception, and are non-inclusive. But making a site faster isn’t just for developers! Sure, some of it is, and we’ll talk about those things, but a good portion of site speed comes down to decision-making. Attendees will come away from this session understanding why fast websites are good, what part they play, and how to talk to their colleagues about improving site speed.