#PSEWEB

In January 2017 I launched a monthly podcast at U of T Mississauga (UTM): VIEW to the U, An Eye on UTM Research.

At its most basic level, the mission for this podcast is to cover UTM research and profile UTM researchers. Our office wanted to provide new and fresh content, with a bit of a departure from print but also something slightly less involved than video.

The podcast genre has become an incredibly popular medium that can be accessed anywhere, and showcasing research and researchers in this way has the potential to attract students, trainees, and possible collaborators, it can keep alumni connected, as well as elicit outside attention from funders or media looking for a new story.

Is a podcast project in your future? I can speak to some of the surprises, snags and successes I’ve encountered along the way.