Monday, July 27, 2015 at 9:45 AM
Location: Room 2
Content strategy causes feelings. For us these feelings are wrapped in a nerdy glow, but for our coworkers these feelings may hinder your implementation. Fears, agendas, prejudices, past experiences and more lurk within communication teams. How do you get past this and win at content?
Learn plans, tools and tactics for unifying communication teams around a content strategy based on experiences from the University of South Carolina. Whether you are in a large central office or are a unit communicator, get the top five areas to question that will inform the structure of your content strategy plan.
In this session, you’ll learn:
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