As the Co-Founder & CEO of Manaferra, Faton helps universities and colleges utilize the power of search to get more enrollments.

With a 15 years of background in programming, data analytics and SEO, Faton has helped numerous businesses use analytics to understand, measure and improve the performance of digital marketing activities.

Faton is also a podcast author for “Master the Higher Education Marketing,” where he shares his wealth of knowledge on how to effectively market higher education institutions in the digital space.