What does it mean in today’s digital age to tell a really diverse story? This session will look at how brands are developing characters that play across multiple mediums to bring a new level of depth to their stories.

From the Marvel Cinematic Universe to NonChalance’s JeJune Institute’s to Portage College’s ModernVoyaguer, come prepared to discuss the how’s and why’s of writing digital narratives that engage your audience on multiple levels.

And while we’re at it, where might PSI’s fit into this equation? Can we use staff and students to create a storyworld that promotes the student experience in a unique and nontraditional way? You’ll see examples of how Portage College and several other institutions are creating their own unique set of storyworlds to help tell their story.