#PSEWEB

Published on June 7, 2018

The proposals are in, the invites were sent, we waited with bated breath and now it’s time to reveal your 2018 #PSEWEB Speakers & Sessions!

The schedule below is current as of June 2018. Bookmark our always-up-to-date version of the schedule at PSEWEB.ca/schedule … for updates, and you know, keynotes. #comingsoon

Monday, August 13, 2018

7:00 am – 5:00 pm

Registration Desk Open

The registration desk will be open for the duration of the day.
Time Room 1 Room 2
7:00 am – 8:45 am

Breakfast
8:45 am – 9:00 am

Opening Remarks
9:00 am – 10:00 am

Keynote
10:00 am – 10:15 am

Break
10:15 am – 11:00 am

How to Make Measurement and Analytics Part of Everybody’s Job – Without Causing a Riot

Speaker(s): Jessica Stutt

Making the One-to-One Dream a Reality: Creating a Personalized Web Experience to Drive Enrollment and Giving

Speaker(s): Vanessa Theoharis
11:00 am – 11:05 am

Travel Time
11:05 am – 11:50 am

Dynamic Duos: Win both the Mobile Web and Social Media with Accessibility and Standards

Speaker(s): Melissa Cheater

Track:

More Geese, Less Art: Learning from Your Best and Worst Social Analytics

Speaker(s): Sara Weales
11:50 am – 12:00 pm

Travel Time
12:00 pm – 1:00 pm

Lunch
1:00 pm – 2:25 pm

Small Budget, Big Impact: Create Engaging Digital Stories

Speaker(s): Elizabeth DiEmanuele, Jacqueline Hampshire

Track:

Your Poster is Ugly: Tales from a Multi-Year Digital Recruitment Campaign

Speaker(s): Julia Beltrano, Jo Jennings

Track:

Why Marketing to Online Students is like Online Dating (and How to be Good at It)

Speaker(s): Debbie Rogers

Track:

The Science of Reddit

Speaker(s): Mathew Hoy
2:25 pm – 2:40 pm

Break
2:40 pm – 3:25 pm

A Digital Romance: Using Content Modelling and Structured Content to Build Better Relationships Between Your Content and Colleagues

Speaker(s): Tracy Playle

Track:

Beyond Strategy: Social Media for Community Engagement

Speaker(s): Anqi Shen

Track:

3:25 pm – 3:30 pm

Travel Time
3:30 pm – 4:15 pm

Rethinking Search Results from the Users’ Perspective

Speaker(s): Brian Frank

Track:

Using Diary Studies to Track Long-term Usability Results

Track:

4:15 pm

End of Day 1

Tuesday, August 14, 2018

7:00 am – 5:00 pm

Registration Desk Open

The registration desk will be open for the duration of the day.
Time Room 1 Room 2
8:00 am – 9:30 am

#PancakeTweetup and Breakfast
9:30 am – 10:55 am

Facebook’s new New NEW Algorithm: Epic Data Share

Speaker(s): Melissa Cheater

Video as Fashion: What’s New on the Digital Runways for 2018

Speaker(s): Scott May, Steven Anderson

Shaking Hands with the Developer: How IT Communications can Help you Build a Better Website

Speaker(s): Joyce Peralta

Track:

10:55 am – 11:10 am

Break
11:10 am – 11:55 am

Capturing the International Experience

Speaker(s): Ryan Patterson

How to Really Tell an Instagram Story

Speaker(s): Krista Boniface
11:55 am – 12:00 pm

Travel Time
12:00 pm – 1:00 pm

Lunch
1:00 pm – 1:45 pm

UX for Higher-Ed: Web Renewal with a User-Focused Approach

Speaker(s): Emily Lowther

Track:

How to Migrate to HTTPS and Win at SEO (in Plain English)

Speaker(s): Jiwon Bang
1:45 pm – 1:50 pm

Travel Time
1:50 pm – 2:35 pm

Facebook Live – Connecting with Students to Provide Live Answers to Common Questions

Speaker(s): Courtney Hern

Track:

Help, My Website Project is Going Off the Rails – Now What?

Speaker(s): Jessie Johnston, Erin Brinen

Track:

2:35 pm – 2:50 pm

Break
2:50 pm – 4:15 pm

Keynote
4:15 pm – 4:30 pm

Closing Remarks
4:30 pm

End of #PSEWEB