Lawerence Synett is the leader of the social media team at the University of Colorado Denver (CU Denver), which includes managing the institutional social media strategy and tactics, collaborating actively across all divisions within the CU Denver community to provide expertise and coordination that brings their audiences closer together. His team also manages the LinkedIn and Twitter accounts of CU Denver’s chancellor and the Undergraduate Admissions Instagram account.

Before moving to Denver, Lawerence was the director of social media at Carnegie Mellon University in Pittsburgh. He started his career as a print journalist, spending 10-plus years in the Chicagoland area before quick stops in the healthcare public relations realm.