PSEWEB 2010 was a community organized event that hoped to get between 20 and 50 attendees.  When the numbers scaled up to 150, the community was what made us successful – but the task of organizing become too heavy for volunteers. We had a lot of support & energy and the community definitely made it possible, but we ended up with a small handful of people putting in 60+ hours a week between February to May in order to handle the explosion. This isn’t something we can ask volunteers to take on again for year two. I debated with a long time with a few people how to do the 2011 event – should it remain a community committee but pay a salary to an event organizer, should it go for profit, should we “sell” it to a vendor that would be motivated to keep it going? PSEWEB is now …

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As WordPress gains more and more attention from outside the blogging community, large companies and organizations are starting to seriously consider WordPress as a low-cost alternative to enterprise level content management systems. However, given WordPress’ track record as a powerful blogging tool, a fair number of companies and organizations have been using it to blog [...]

So you manage a page on Facebook. You have 4,000 “fans” and have spent $500 to get there. You’re thrilled management is buying in and the results are starting to show. You feel you got your money’s worth because you believe each fan is worth $3.86. Once you have gained this mass amount of fans, what do you do with them? You may be pressed with the feeling that you have to post each day, or that your fans are going to expect daily updates. Realistically, the average facebook users will log in once every two days, meaning they get updates from their 130 friends and 80 pages. Unless your brand is something they want to see each time they login, you don’t need to be there every day. A slippery slope on facebook is inundating your users with messaging. If users start to see your brand too much, and aren’t interacting with …

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As a personal user, the Facebook mobile applications have left me a little underwhelmed.
As a business user, the iPhone Facebook application is a great tool for anyone who has a Facebook Page – but doesn’t have any other properties (i.e. T…

Our redesigned alumni newsletter was emailed out this past Tuesday evening. On Wednesday morning, we created 3 separate bit.ly links and used each on a different social network when promoting the online newsletter.
We posted status updates with the li…

I am an awful customer. I want and want and want and I have NO sympathy for your issues. You are getting paid to serve me.
I am very open about service (or lack thereof) that I receive. Rogers has done more than well by me, Netfirms has been surprising…

Presenter: Terri Vaughan, Web Customer Support Specialist, Clemson University
Abstract:
Are you one of the lucky individuals who provide support for your organization’s Web content providers who have little, if any, Web experience? Does your organiza…

Presenter: Brad J Ward, CEO – Blue Fuego
Abstract: I will walk through many of Google’s services and products and show attendees how they can use them to increase productivity within their workplace as well as provide a better experience fo…

Notes from presentation …
I’m very excited about this presentation – even their ppt is pretty!

Intro:

W&M was working from a design that was 9 years old
Spent about 4 months pre-planning, then RFP and selected mStoner
Partnersh…

Notes from presentation …
What is the purpose of your homepage?
Help users find information that they are seeking.
Most of the room is the “jack of all trades web person at our university”
And does it look good while its doing that?
…

Yesterday, Matthew Melnyk (@matthewmelnyk) spotted a Facebook Group linking to 16 other Facebook Groups targetting applicants to Canadian universities.  There are many reasons why it is suspected that these groups are not only run by marketers who are…